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Celebrating 5 years of Berries Pride!

On July 1st, 2020, Berries Pride was founded as an independent company, born from the soft fruit activities of Nature’s Pride. We strongly believed in the power and potential of this product category and saw opportunities to grow by adding value throughout the supply chain. Because the berry value chain differs significantly from that of exotics, we decided to continue the berry operations under a new, dedicated name: Berries Pride. Our goal? To operate even more successfully and decisively.

Since then, Berries Pride has grown into a strong and forward-thinking player in the soft fruit market. With one clear mission: to supply tasty berries to the European markets by being the most cost efficient, transparent, dynamic and value adding European berry company. 

None of this would have been possible without you: our growers, customers and partners. This success is not ours alone. For five years, we’ve been building sustainable, long-term collaborations that truly make a difference in the chain. We are incredibly proud and grateful for that.

Thank you for your trust, dedication, and commitment. Looking forward to the next five years of shared success.

Better Together! 💜